What does it take to bring a national Rail Sale to life?
The Great British Rail Sale brought together Department for Transport, Rail Delivery Group and 16 train operators to deliver a consistent, national offering of up to 50% off over a million Advance and Off-Peak train tickets.
Against a difficult backdrop, the Great British Rail Sale is a shining example of what can be achieved through a ‘one railway’ approach - encouraging more people to choose to travel by train, more often - benefiting customers and tax payers.
As we wait to see the impact of this year's Great British Rail Sale, GBRTT's in-depth analysis from the 2022 Sale tells us it is possible to deliver a simpler, better railway when the industry pulls together as one and puts the customer at the heart of planning.
Explore the challenges, successes and data analysis in our latest blog: https://gbrtt.co.uk/keep-informed/blogs/great-british-rail-sale/